Companies Are Poeple, Too

Includes questions designed to assess your company's growth, growth opportunities, characteristics, and values. From there come up with plans that will allow your company to grow. Researching your company characteristics helps you to strengthen your company's growth, see the difference between your company and the competition, and fix problems.

Thông tin trích dẫn: Companies Are Poeple, Too. Sandra Fekete. NXB John Wiley &Sonc, 2003.

Vui lòng truy cập địa chỉ sau để download và biết thêm thông tin chi tiết: http://lib.haui.edu.vn/opac80/Detail.aspx?id=2703&f=nhande&v=Companies+Are+Poeple%2c+Too

Abstract
"Sandra Fekete’s book will boost your company’s bottom line with her insightful step-by-step approach to divine and refine the personality of your organization."
–Robert Spector, author, The Nordstrom Way and Amazon.com: Get Big Fast

Every company has its own preferred way of doing business, and leaders must recognize and work within those parameters to achieve success. Companies Are People, Too is a revolutionary program that helps you as a business leader get to know the core personality of your company in order to take your performance to a higher level. Equipped with a sense of who your company is, you can ease organizational change, attract and retain employees, articulate company-wide values, and send consistent messages.

Companies Are People, Too contains an 84-item questionnaire designed to assess the innate strengths, growth opportunities, character, and values of your company. It also offers a prescriptive plan for allowing your company to thrive according to its own set of values and preferences. What you learn about your company will help you strengthen your brand, differentiate yourself from the competition, and fix problematic areas.

Research suggests that eight in ten CEOs hold a far different perception of their company’s character than their employees and customers do. In fact, those at the top of the corporate ladder rarely see the full picture, which is why this diagnostic program is so useful in showing business leaders a true portrait of their company.

The book is presented in three sections that accomplish three tasks. The "Discover" section introduces the theories on which the system is based and presents the questionnaire you’ll use. The "Articulate" section guides you through the process of creating your company’s persona, and defining its core vision, mission, and values. Lastly, the "Live" section provides examples and ideas to help you make decisions and enact changes that fit with your company’s unique personality. Companies Are People, Too is a simple, effective business tool that aligns an organization with its core personality for spectacular results.Bạn đọc có thể tìm thêm tài liệu tại Thư viện ĐH Công nghiệp Hà Nội tại địa chỉ: http://lib.haui.edu.vn/opac80/