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  • Essentials of marketing: A global - managerial approach

    Essentials of marketing: A global - managerial approach

    Evaluate the role of dual marketing with consumers, firms and society. Come up with a marketing plan. Evaluate opportunities to change the marketing environment. Customers and their buying and selling attitudes. Commercial techniques and how to organize and take care of customers. Understanding customer preferences,... Thông tin trích dẫn: Essentials of marketing: A global - managerial approach. William D. Perreault. NXB Mc Graw - Hill,...

     11 p haui 21/06/2022 84 0

    Từ khóa: Essentials of Marketing, Quản trị kinh doanh, William D. Perreault

  • Essentials of Marketing

    Essentials of Marketing

    Evaluate the role of dual marketing with consumers, firms and society. Come up with a marketing campaign plan. Evaluate opportunities to change the marketing environment. Customers and their buying and selling attitudes. Commercial techniques and how to organize and take care of customers. Understanding customer preferences,... Thông tin trích dẫn: Essentials of Marketing. William D. Perreault; Jr, Ph.D. NXB Mc Graw Hill, 2006. Vui lòng...

      p haui 21/06/2022 53 0

    Từ khóa: Essentials of Marketing, Quản trị kinh doanh, William D. Perreault; Jr, Ph.D

  • Essential of contemporary advertising

    Essential of contemporary advertising

    An overview of advertising and marketing, the impact of socio-economic factors on advertising and the role of policies and regulations on advertising. An overview of the advertising industry and its role in business. Knowledge of customer behavior research for the advertising process and the relationship between advertising and customer decisions. Advertising and marketing techniques from planning to advertising. Informational links in...

     6 p haui 21/06/2022 15 0

    Từ khóa: Essential; contemporary; advertising, Tài liệu tham khảo khác, William F. Arens

  • English for Exam. Writing for IELTS

    English for Exam. Writing for IELTS

    “Writing for IELTS” will prepare you for the IELTS Academic Reading test whether you are taking the test for the first time, or re -sitting the test. It has been written for learners with band score 5 – 5.5 who are trying to achieve band score 6 or higher. The stuctured approach and comprehensive answer key have been designed so that you can use the materials to study on your own. However, the book can also be used as a supplementary...

     5 p haui 21/06/2022 49 0

    Từ khóa: English; Exam; IELTS, Ngôn ngữ, Tiếng Anh, Anneli Williams

  • Engineering Your Future: a comprehensive introduction to engineering, 9th edition

    Engineering Your Future: a comprehensive introduction to engineering, 9th edition

    Introduction to the heritage of engineering, engineering majors, a statistical profile of the Engineering profession, global and international engineering, future challenges, succeeding in the classroom, problem solving, graphics and orthographic projection, computer tools for engineers, team work, project management, engineering design, technical communications, ethics and engineering. Thông tin trích dẫn: Engineering Your Future: a...

     10 p haui 21/06/2022 58 0

    Từ khóa: Engineering; Your Future; 9th, Cơ khí, Chế tạo máy, Cơ điện tử, Oakes, William C.#Leone, Les L.

  • Engineering electromagnetics

    Engineering electromagnetics

    Thông tin trích dẫn: Engineering electromagnetics. Hayt, William Hart. NXB McGraw-Hill, 2012. Vui lòng truy cập địa chỉ sau để download và biết thêm thông tin chi tiết: http://lib.haui.edu.vn/Opac80/Detail.aspx?id=9562&f=fulltext&v=Engineering+electromagnetics Bạn đọc có thể tìm thêm tài liệu tại Thư viện ĐH Công nghiệp Hà Nội tại địa chỉ: http://lib.haui.edu.vn/opac80/

      p haui 21/06/2022 46 0

    Từ khóa: Engineering electromagnetics, Cơ khí, Chế tạo máy, Cơ điện tử, Hayt, William Hart

  • Data and Computer Communications

    Data and Computer Communications

    Introduction to Data Communications, data Networks and the Internet; Protocol Architecture, TCP/IP and Internet-Based Applications; Data Transmission; Transmission Media; Signal Encoding Techniques; Error Detection and Correction; Data Link Control Protocols; Multiplexing; WAN Technology and Protocols; Cellular Wireless Networks; Local Area Network Overview; Ethernet; Wireless LANs; The Internet Protocol; Transport Protocols; Advanced Data...

     0 p haui 21/06/2022 54 0

    Từ khóa: Data;Computer Communications, Điện tử, Viễn thông, William Stallings

  • Cryptography and Network Security Principles and Practices

    Cryptography and Network Security Principles and Practices

    Introduction to symmetric ciphers, asymmetric ciphers, cryptographic data integrity algorithms, mutual trust, network and internet security, legal and ethical Issues. Thông tin trích dẫn: Cryptography and Network Security Principles and Practices. Stallings,William. NXB Pearson Education,Inc., 2014. Vui lòng truy cập địa chỉ sau để download và biết thêm thông tin chi tiết:...

     11 p haui 21/06/2022 42 0

    Từ khóa: Security Principles;Security Practices, Công nghệ thông tin, Stallings, William

  • Criminology : Connecting theory, research, and practice

    Criminology : Connecting theory, research, and practice

    Thông tin trích dẫn: Criminology : Connecting theory, research, and practice. Chambliss, William J. NXB McGraw-Hill Higher Education, 2012. Vui lòng truy cập địa chỉ sau để download và biết thêm thông tin chi tiết: http://lib.haui.edu.vn/opac80/Detail.aspx?id=8744&f=fulltext&v=Criminology+%3a+Connecting+theory%2c+research%2c+and+practice Bạn đọc có thể tìm thêm tài liệu tại Thư viện ĐH Công nghiệp...

      p haui 21/06/2022 55 0

    Từ khóa: Pháp luật; Tội phạm hình sự, Văn học, xã hội, Chambliss, William J

  • Corporate After Shock

    Corporate After Shock

    Thông tin trích dẫn: Corporate After Shock. Christopher L. Culp; William A. Niskanen. NXB John Wiley &Sonc, 2003. Vui lòng truy cập địa chỉ sau để download và biết thêm thông tin chi tiết: http://lib.haui.edu.vn/opac80/Detail.aspx?id=2706&f=fulltext&v=Corporate+After+Shock Bạn đọc có thể tìm thêm tài liệu tại Thư viện ĐH Công nghiệp Hà Nội tại địa chỉ: http://lib.haui.edu.vn/opac80/...

     5 p haui 21/06/2022 52 0

    Từ khóa: Corporate After Shock, Quản trị kinh doanh, Christopher L. Culp; William A. Niskanen

  • Computer Organizition And Architecture

    Computer Organizition And Architecture

    Introduction to: Basic concepts and computer Evolution, performance Issuses, a top-level view of computer function and inter connection, cache memory, parallel processing multicore computers, control unit operation, microprogramed control. Thông tin trích dẫn: Computer Organizition And Architecture. Stallings,William. NXB Pearson, 2016. Vui lòng truy cập địa chỉ sau để download và biết thêm thông tin chi tiết:...

     10 p haui 21/06/2022 47 0

    Từ khóa: Computer Organizition;Computer Architecture, Công nghệ thông tin, Stallings, William

  • Combustion Theory

    Combustion Theory

    Summary of relevant aspects of Fluid Dynamics and Chemical Kinetics; Rankine-Hugoniot Relations; Diffusion Flames And Droplet Burning; Reactions in Flows with Negligible Molecular transport; Theory Of Laminar Flames; Detonation Phenomena; Combustion Of Solid Propellants; Ignition,Extinction, and Flammability Limits; Combustion Instabilities; Theory of Turbulent Flames; Spray Combustion; Flame Attachment and Flame Spread Thông tin trích...

     11 p haui 21/06/2022 60 0

    Từ khóa: Combustion Theory;Combustion Theory, Công nghệ Ô tô, Williams, Forman A.

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