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  • Emotion Marketing: The Hallmark Way of Winning Customers for Life

    Emotion Marketing: The Hallmark Way of Winning Customers for Life

    Abstract To its millions of loyal customers world-wide, the Hallmark brand stands for more than just greeting cards; it embodies the elusive item every company hopes to capture―the customer’s heart. Hallmark has found that one of the keys to attaining superior customer loyalty is through emotion. Now for the first time, Hallmark reveals its groundbreaking strategy: Emotion Marketing. This strategy can help any company create an emotional...

     6 p haui 16/09/2022 65 0

    Từ khóa: Emotion Marketing, Hallmark Way, Winning Customers, Life

  • Emotion Marketing

    Emotion Marketing

    An introduction to emotional marketing strategies aims to provide readers with the most effective marketing methods with deep emotional impressions of consumers and customers. Step-by-step analysis of these marketing tactics. Marketing principles and techniques to help you succeed in business Thông tin trích dẫn: Emotion Marketing. Scott Robinette; Claire Brand with Vicki Lenz. NXB McGraw-Hill, 2001. Vui lòng truy cập địa chỉ sau...

      p haui 21/06/2022 36 0

    Từ khóa: Emotion Marketing, Kế toán, Kiểm toán, Scott Robinette; Claire Brand with Vicki Lenz

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