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Entrepreneur Magazine

Necessary requirements to start a new product; Decision to put into production (place of consumption, production cost, customer acceptance...); New product sales (licensing process, success factors, production expansion steps...)

Thông tin trích dẫn: Entrepreneur Magazine. Don Debelak. NXB John Wiley &Sonc, 1997.

Vui lòng truy cập địa chỉ sau để download và biết thêm thông tin chi tiết: http://lib.haui.edu.vn/Opac80/Detail.aspx?id=2723&f=fulltext&v=Entrepreneur+Magazine

Bạn đọc có thể tìm thêm tài liệu tại Thư viện ĐH Công nghiệp Hà Nội tại địa chỉ: http://lib.haui.edu.vn/opac80/

Abstract
Don't risk a small fortune trying to make a big one. Let acclaimed consultant Don Debelak show you how to get your exciting new product off the drawing board and into the marketplace--without losing your shirt! In this book, you'll learn what every inventor and entrepreneur needs to know about manufacturing techniques, product design, distribution channels, patents, licensing, and cash flow. You'll also discover how to handle some very tricky issues that are crucial to your success, including
* Knowing when your product is market ready
* Creating a step-by-step product-to-market strategy
* Adjusting your strategy to changing market conditions
* Finding financial help from investors, manufacturers, and distributors
* Having manufacturers pay development costs prior to licensing

Also available from the Entrepreneur Magazine library:
* The Entrepreneur Magazine Small Business Advisor
* The Entrepreneur Magazine Small Business Answer Book
* Guide to Integrated Marketing
* Human Resources for Small Businesses
* Making Money with Your Personal Computer
* Small Business Legal Guide
* Starting a Home-Based Business
* Starting an Import/Export Business
* Successful Advertising for Small Businesses

Từ khóa: Entrepreneur Magazine, Quản trị kinh doanh, Don Debelak

7 p tailieu_haui 21/06/2022 35 0

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