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Cutlip & Center's Effective Public Relations
Concept, practitioners, Context, and Origins: Introduction to Contemporary Public Relations; Practitioners of Public Relations; Organizational Settings; Historical Origins and Evolution. Foundations: Processionalism and Ethics; Legal Considerations; Theoretical Underpinnings: Adjustment and Adaptation; Communication Theories and Contexts; Internal Relations and Employee Communication; External Media and Media Relations. Management Process:...
0 p haui 21/06/2022 14 0
Từ khóa: Public Relations, Quản trị kinh doanh, Broom, Glen M.#Bey-Ling Sha